<\/p>\n\n\n\n
Opinions towards this social media Mammoth vary from enthusiastic to\ndismissive, from being a fan to being indifferent. Or, actually, wasn\u2019t this\nyesterday\u2019s picture?<\/p>\n\n\n\n
Still, if you\u2019re not a Facebook fan, you may be one of the few, as the\nnetwork is too big to ignore. For some companies, depending on their business\nfield, the comments posted on this platform easily outweigh referrals, and\nsometimes appointments with clients that come exclusively through this channel materialize. <\/p>\n\n\n\n
However, depending on your target audience, sometimes Facebook may not be\nthe place you should concentrate your efforts. Usually, social media steers\npotential prospects towards a more informative point of entry: your website.\nBut one thing is certain: you need to be on Facebook! It provides an\nout-of-the-box, cost effective platform for interaction with your clients. And\ndepending on your individual needs, you can use more or less of the features it\noffers. <\/p>\n\n\n\n
Here are the elements a Facebook page must have on display, to sustain the\ncredibility of your business:
\n\u2022 Details about your company\u2019s activity;
\n\u2022 Contact information;
\n\u2022 Testimonials;
\n\u2022 Pictures and videos of projects;
\n\u2022 Current offers.<\/p>\n\n\n\n
May your page bring you the prospects you are looking for!<\/p>\n","protected":false},"excerpt":{"rendered":"